Introduction
The rise of YouTube has transformed entertainment and content creation, and in India, female YouTubers are at the forefront of this revolution. These content creators have made a significant impact across various genres including beauty, fashion, comedy, cooking, and tech. In this blog, we explore the top 10 Indian female YouTubers who have captivated millions of subscribers with their unique content, expertise, and charismatic personalities.
Contents
Introduction1. Prajakta Koli – MostlySane2. Sanjana Batra3. Shirley Setia4. Komal Pandey5. Sejal Kumar6. Srishti Dixit7. Vidya Iyer – Vidya Vox8. Anisha Dixit9. Saloni Srivastava10. Kusha KapilaThe Influence of Indian Female YouTubersHow These Female YouTubers Are Breaking StereotypesThe Future of Female Creators in IndiaConclusion
1. Prajakta Koli – MostlySane
- Subscribers: 7.3M+
- Genre: Comedy, Lifestyle
- About:
Prajakta Koli, known as “MostlySane,” is a prominent name in the Indian YouTube space. Her comedy sketches and relatable content make her a fan favorite. Prajakta’s humorous take on everyday situations appeals to the millennial and Gen Z audiences. She’s also been involved in social initiatives like the #CreatorsForChange project in collaboration with Michelle Obama.
Prajakta Koli, widely known by her YouTube persona MostlySane, is one of India’s leading female content creators. Known for her witty humor, relatable content, and diverse sketches, Prajakta has built a solid fanbase of millions. With over 7.3 million subscribers, her comedic content captures the essence of everyday life in India, making her one of the most recognized faces on YouTube.
Born and raised in Thane, Maharashtra, Prajakta began her career with dreams of becoming a radio jockey. However, her true calling came when she launched her YouTube channel, MostlySane, in 2015. Her unique approach to comedy, drawing from relatable scenarios involving family, relationships, and Indian culture, resonated with a wide audience. Characters like her “Mom” and “Dadi” portray the humorous side of Indian households, while her skits on everyday life bring laughter and comfort to her viewers. Apart from comedy, Prajakta has actively used her platform to address social issues, such as body positivity and mental health. She was part of the global #CreatorsForChange initiative by YouTube, which focuses on creating social impact through content. She also collaborated with global personalities like Michelle Obama, further showcasing her influence beyond entertainment. With her contagious energy, engaging content, and an approachable personality, Prajakta Koli has become a role model for young aspiring creators in India. Whether it’s comedy, lifestyle vlogs, or social causes, Prajakta has proven that her influence extends beyond entertainment, making her a true digital sensation. - Why She’s Popular: Her quirky characters and hilarious observational comedy make her channel a go-to destination for light-hearted entertainment.
2. Sanjana Batra
- Subscribers: 202K+
- Genre: Fashion, Lifestyle
- About: Sanjana Batra is a fashion stylist who has worked with top Bollywood celebrities. She shares her style tips, beauty hacks, and styling tutorials on her YouTube channel. Known for her elegant fashion sense and down-to-earth approach, Sanjana’s content is perfect for those seeking inspiration for everyday and high-end fashion. Sanjana Batra is one of India’s leading fashion stylists, known for her impeccable taste and ability to transform her clients with her keen sense of style. With over 202K subscribers on YouTube, Sanjana shares her insights on fashion, styling tips, and beauty hacks that have captivated fashion enthusiasts across the country. Sanjana’s YouTube channel is a treasure trove for those looking to elevate their personal style. From chic lookbooks to practical style tips, she covers a wide range of fashion-related topics. Whether you’re looking for advice on how to style casual outfits or insights into red-carpet fashion, Sanjana offers a perfect blend of high-end fashion and everyday wear. Her work as a stylist has earned her collaborations with some of Bollywood’s biggest stars, including Kareena Kapoor Khan, Alia Bhatt, and Shilpa Shetty. Sanjana’s expertise lies in her ability to understand what suits her clients and help them express their individuality through fashion. This skill extends to her YouTube channel, where she helps viewers embrace their unique style and feel confident in their fashion choices. Sanjana’s down-to-earth approach makes her content relatable to a wide audience, while her focus on both luxury and affordability ensures that there’s something for everyone on her channel.
- Why She’s popular: Sanjana Batra is popular for her exceptional fashion styling, working with top Bollywood stars like Kareena Kapoor and Alia Bhatt. Her YouTube channel offers accessible style tips, blending luxury with everyday fashion, making her relatable to a broad audience and a go-to source for fashion inspiration.
3. Shirley Setia
- Subscribers: 3.8M+
- Genre: Music
- About:
Shirley Setia rose to fame through her melodious covers of popular Bollywood and English songs. Her soft, soothing voice and engaging personality helped her amass a global fanbase. Apart from YouTube, she has ventured into playback singing and acting.
Shirley Setia, known as the “Pyjama Popstar,” is one of India’s most beloved YouTube sensations, known for her soulful voice and charming persona. With over 3.8 million subscribers, Shirley has captured the hearts of fans worldwide with her beautiful covers of Bollywood and English songs. Her rise to fame started with her participation in an online singing competition organized by T-Series, where she performed in her pajamas—hence the nickname! Born in Auckland, New Zealand, Shirley moved to Mumbai to pursue her passion for music and entertainment. What began as a hobby for this young sensation soon turned into a flourishing career, thanks to her talent and dedication. Shirley’s YouTube channel features a variety of content including acoustic covers, original music, and live performances. Some of her most popular videos include covers of songs like “Tum Hi Ho” and “Tera Chehra,” which have garnered millions of views. Shirley Setia’s success on YouTube opened doors for her to venture into playback singing and acting in Bollywood. She made her film debut with Maska on Netflix and continues to take the Indian entertainment industry by storm. Her sweet, melodious voice combined with her approachable personality make her a favorite among music lovers across the globe. With each video, Shirley manages to captivate her audience, making her one of the top Indian female YouTubers in the music category. - Why She’s Popular: Her sweet voice and impressive vocal range make her one of the most adored musicians on YouTube. Shirley’s bubbly persona adds charm to her performances.
4. Komal Pandey
- Subscribers: 1.7M+
- Genre: Fashion, Beauty
- About:
Komal Pandey is a leading fashion and beauty content creator. Known for her bold fashion choices and innovative style tutorials, Komal offers an eclectic mix of fashion hacks, beauty tips, and lookbooks. She is celebrated for promoting self-expression and breaking stereotypes around fashion.
Komal Pandey is a name synonymous with bold fashion choices, fearless style experimentation, and breaking stereotypes. As one of India’s leading fashion and beauty content creators, Komal has built a loyal following through her creative and eclectic approach to styling. Her YouTube channel is a haven for fashion enthusiasts who seek inspiration, tips, and trends that go beyond the conventional. Komal Pandey’s rise to fame began when she started her career as a content creator for a fashion publication, which later paved the way for her YouTube journey. Known for her vibrant personality and relatable style, Komal makes fashion accessible to all. From high-end fashion to street style, she offers unique styling hacks that resonate with a diverse audience, including students, working professionals, and trendsetters. What sets Komal apart is her emphasis on self-expression and body positivity. She encourages her viewers to embrace their individuality through fashion and shun societal norms. Komal’s YouTube content covers a wide range of topics, from transforming basic outfits to creating looks inspired by iconic fashion trends. Her “Fashion Therapy” series has gained immense popularity for showcasing her signature style that blends the latest trends with her personal twist. Komal’s influence extends beyond YouTube as she collaborates with top fashion brands and designers, further establishing her as a powerful force in the fashion industry. Whether you’re looking for outfit ideas, makeup tips, or a dose of confidence, Komal Pandey’s channel offers it all. - Why She’s Popular: Her fearless approach to fashion, creative styling, and body positivity resonate strongly with the younger generation.
5. Sejal Kumar
- Subscribers: 1.4M+
- Genre: Fashion, Lifestyle
- About: Sejal Kumar started as a lifestyle vlogger and gained popularity for her fashion hauls, styling tips, and DIY tutorials. Her easygoing nature and relatable style appeal to a young demographic. Sejal also touches on travel and personal development topics, making her channel diverse.
Sejal Kumar is a renowned Indian YouTuber and social media influencer who has made her mark in the fashion and lifestyle space. With over 1.4 million subscribers on YouTube, Sejal’s channel offers a blend of fashion hauls, styling tips, travel vlogs, and DIY tutorials that resonate with a young, dynamic audience. Her down-to-earth personality and relatable content have made her a favorite among millennials and Gen Z. Sejal began her YouTube journey in 2014 with a travel vlog titled “Summer Style Turkey.” Since then, she has consistently produced content that showcases her passion for fashion and creativity. Sejal’s ability to experiment with different fashion trends, along with her practical styling advice, has earned her a loyal fanbase. She is known for making high-end fashion accessible to everyone by providing affordable style hacks. In addition to fashion, Sejal Kumar also delves into lifestyle and personal growth topics, making her content diverse. Whether it’s sharing her morning routine, discussing productivity hacks, or giving insight into her mental health journey, Sejal connects with her audience on a personal level. This versatility has allowed her to remain relevant and grow her influence beyond just fashion. Her success has led to numerous collaborations with prominent brands in the fashion and beauty industry, further solidifying her status as one of India’s top influencers. - Why She’s Popular: Sejal’s ability to connect with her audience on a personal level has endeared her to millions. Her channel’s mix of style, travel, and self-improvement makes her content stand out.
6. Srishti Dixit
- Subscribers: 863K+
- Genre: Comedy, Lifestyle
- About: Formerly associated with BuzzFeed India, Srishti Dixit is known for her witty commentary and hilarious takes on life. Her content ranges from pop culture commentary to humorous skits and lifestyle vlogs. Srishti’s down-to-earth and relatable humor have earned her a significant following.
Srishti Dixit is a well-known YouTuber and comedian who has taken the Indian digital content space by storm. With her quirky humor and down-to-earth persona, Srishti has earned a loyal following of over 800,000 subscribers. Formerly a part of BuzzFeed India, Srishti ventured out on her own to create unique, relatable content that resonates with millennials and Gen Z audiences. Srishti’s YouTube channel is packed with a variety of content, ranging from hilarious skits and parodies to vlogs and pop culture commentary. What sets her apart is her ability to find humor in the ordinary—whether it’s about Indian families, relationships, or daily struggles that most people face. Her candid takes on social situations make her a refreshing voice in the digital world. One of Srishti’s strengths is her wit and comedic timing, which she uses to create content that is both entertaining and thought-provoking. Beyond comedy, she often touches upon issues like body positivity and mental health, offering her audience a balanced mix of humor and depth. Her raw authenticity and unapologetic sense of self have made her a beloved figure in Indian digital media. Srishti Dixit’s growing influence in the YouTube space is a testament to her creativity and relatability. Whether she’s poking fun at societal norms or engaging in honest conversations, Srishti continues to carve a niche for herself as one of India’s top female YouTubers. - Why She’s Popular: Srishti’s unapologetic and candid style of comedy is what sets her apart. Her sharp wit and self-deprecating humor resonate with her audience.
7. Vidya Iyer – Vidya Vox
- Subscribers: 7.8M+
- Genre: Music
- About: Vidya Vox, or Vidya Iyer, is a globally recognized YouTuber known for her fusion music. Combining Indian classical music with Western pop, Vidya creates stunning mashups that appeal to a diverse audience. Her unique style and powerful voice have made her a favorite among music lovers worldwide.
Vidya Iyer, widely known as Vidya Vox, is a globally celebrated Indian-American YouTuber and singer. Her unique style, which combines Indian classical music with Western pop, has captured the hearts of millions worldwide. Vidya’s soulful voice and artistic vision have made her one of the most successful YouTubers in the music genre, boasting over 7.8 million subscribers. Born in Chennai, India, and raised in Virginia, USA, Vidya has always been deeply connected to her Indian roots. Her music career took off in 2015 when she began posting her signature mashups on YouTube, blending songs from Bollywood and Western music. These innovative fusions quickly gained traction, with hit tracks like “Closer / Kabira” and “Lean On / Jind Mahi” going viral. Vidya’s ability to bridge two worlds—Eastern and Western music—has earned her a diverse fan base and solidified her place as a global influencer. Beyond music, Vidya Vox’s vibrant persona and aesthetic sensibilities are reflected in her stunning music videos, often filmed in breathtaking locations. Her journey into the world of fusion music has broken cultural barriers and allowed fans from different backgrounds to connect with her music. Her talent, dedication, and cultural representation make her one of the most prominent Indian female YouTubers today. Vidya Vox continues to push the boundaries of creativity, making her a true inspiration for aspiring musicians worldwide. - Why She’s Popular: Vidya’s ability to blend different musical genres creates a cross-cultural experience that attracts fans from all over the world.
8. Anisha Dixit
- Subscribers: 3.6M+
- Genre: Comedy, Lifestyle
- About: Anisha Dixit, formerly known as Rickshawali, is known for her humorous content that tackles relationships, social issues, and everyday life situations. Her lively and bubbly personality, combined with her comedic timing, has helped her carve out a niche on YouTube.
Anisha Dixit, previously known as Rickshawali, is one of India’s top female YouTubers known for her lively, entertaining, and often hilarious content. With over 3.6 million subscribers, Anisha has made a significant mark in the digital world by addressing topics like relationships, social issues, and everyday life through her unique brand of comedy. Originally from Germany, Anisha moved to India and quickly found herself immersed in Indian culture, which heavily influences her content. She started her journey as “Rickshawali,” a playful character who entertained viewers from the seat of a rickshaw. Over time, she transitioned to creating a broader range of content that resonates with a larger audience, reflecting her personal growth and diverse interests. Anisha’s channel focuses on humorous skits, relationship advice, and commentary on social norms, presented with her signature upbeat and quirky personality. Her relatable takes on relationships, friendships, and societal pressures appeal to young adults, especially women. Her boldness in addressing taboo topics while keeping the tone light and fun is one of the reasons for her popularity. Anisha’s energy and confidence shine through every video, making her a role model for many aspiring creators. Her collaborations with top brands and participation in social initiatives also highlight her growing influence beyond YouTube. In the ever-growing digital landscape, Anisha Dixit continues to be a trailblazer, connecting with her audience through relatable, entertaining, and impactful content. Whether it’s through comedy, lifestyle vlogs, or honest conversations about personal experiences, Anisha is a true example of how YouTube can be a platform for change and laughter. - Why She’s Popular: Anisha’s playful takes on societal norms and her energy-filled vlogs have created a loyal fanbase.
9. Saloni Srivastava
- Subscribers: 834K+
- Genre: Lifestyle, Productivity
- About: Saloni Srivastava is a lifestyle and productivity YouTuber who provides tips on healthy living, organization, and personal growth. Her content focuses on enhancing daily life through time management, minimalism, and sustainable practices. She’s also known for her creative meal prep ideas.
Anisha Dixit, previously known as Rickshawali, is one of India’s top female YouTubers known for her lively, entertaining, and often hilarious content. With over 3.6 million subscribers, Anisha has made a significant mark in the digital world by addressing topics like relationships, social issues, and everyday life through her unique brand of comedy. Originally from Germany, Anisha moved to India and quickly found herself immersed in Indian culture, which heavily influences her content. She started her journey as “Rickshawali,” a playful character who entertained viewers from the seat of a rickshaw. Over time, she transitioned to creating a broader range of content that resonates with a larger audience, reflecting her personal growth and diverse interests. Anisha’s channel focuses on humorous skits, relationship advice, and commentary on social norms, presented with her signature upbeat and quirky personality. Her relatable takes on relationships, friendships, and societal pressures appeal to young adults, especially women. Her boldness in addressing taboo topics while keeping the tone light and fun is one of the reasons for her popularity. Anisha’s energy and confidence shine through every video, making her a role model for many aspiring creators. Her collaborations with top brands and participation in social initiatives also highlight her growing influence beyond YouTube. In the ever-growing digital landscape, Anisha Dixit continues to be a trailblazer, connecting with her audience through relatable, entertaining, and impactful content. Whether it’s through comedy, lifestyle vlogs, or honest conversations about personal experiences, Anisha is a true example of how YouTube can be a platform for change and laughter. - Why She’s Popular: Saloni’s ability to balance life with practical and actionable advice appeals to individuals looking to improve their everyday routine.
10. Kusha Kapila
- Subscribers: 828K+
- Genre: Comedy, Entertainment
- About: Kusha Kapila is a comedian and social media influencer who gained fame through her hilarious sketches and characters, such as the iconic South Delhi aunty. Her satire on social norms, fashion trends, and millennial culture is both entertaining and insightful. Kusha also collaborates with major brands and frequently appears in digital shows.
Kusha Kapila is one of India’s most celebrated digital influencers, known for her iconic characters, witty satire, and relatable humor. Rising to fame with her hilarious portrayal of the “South Delhi Aunty” on Instagram, Kusha quickly became a household name for comedy enthusiasts. With over 828K YouTube subscribers, Kusha’s entertaining content touches on societal norms, relationships, and millennial culture, making her a favorite among young audiences. Kusha’s success comes from her ability to blend humor with a deep understanding of contemporary issues. Her satire often highlights societal stereotypes, fashion trends, and the quirks of urban life, all while remaining lighthearted and engaging. Beyond her skits, Kusha collaborates with major brands and stars in digital shows, further solidifying her place in the Indian entertainment industry. What makes Kusha unique is her fearless approach to comedy and her ability to laugh at herself, which adds to her relatability. Her diverse content, ranging from comedy sketches to lifestyle vlogs, resonates with a wide audience, making her a trailblazer in the Indian digital space. - Why She’s Popular: Her comedic genius, relatable satire, and quirky characters make Kusha one of the top comedians on YouTube.
The Influence of Indian Female YouTubers
The above list highlights the diversity and influence of female creators in India. These YouTubers have leveraged the platform to become not only entertainers but also trendsetters, educators, and influencers. Their wide-ranging content—whether it’s making you laugh, inspiring you to cook, or helping you level up your style—shows the power of female representation in the digital age.
Each of these creators has taken a unique approach to their content, proving that there’s room for all kinds of voices in the digital space. From Nisha Madhulika’s simple cooking videos to Vidya Vox’s musical mashups, these women have found a way to connect with millions of people and make an impact on both Indian and global audiences.
How These Female YouTubers Are Breaking Stereotypes
One of the most remarkable things about these women is how they challenge traditional roles. In a country where women are often expected to follow a conventional path, these YouTubers have broken out of the mold. They have established themselves as independent entrepreneurs, forging new paths in the entertainment and media industries.
For instance, Komal Pandey and Sejal Kumar are reshaping the way fashion is viewed in India. They challenge body norms and promote individualism, encouraging young girls to express themselves through fashion without conforming to societal expectations. On the other hand, creators like Kusha Kapila and Srishti Dixit use humor to address serious topics such as sexism and stereotypes, often making their audiences reflect on social issues while keeping them entertained.
The Future of Female Creators in India
As the influence of female YouTubers in India continues to grow, it paves the way for more diverse and inclusive content. These women serve as role models for the next generation of creators, showing that success on digital platforms is achievable with creativity, persistence, and authenticity.
Additionally, brands are increasingly collaborating with these YouTubers for endorsements, further solidifying their status as influential figures. From fashion labels to tech companies, these creators are driving conversations and influencing consumer behavior.
Conclusion
The top 10 Indian female YouTubers are not only shaping the future of content creation but are also changing societal narratives. Through their unique talents and perspectives, they have empowered millions of viewers, inspired budding creators, and contributed significantly to the growing digital economy. Whether you’re looking for fashion inspiration, a good laugh, or a new recipe to try, these creators have something for everyone.
In a digital world full of opportunity, these women prove that with passion, hard work, and creativity, the sky is the limit. As YouTube continues to evolve, we can only expect these creators to continue growing and leaving an even bigger mark on the digital landscape.
